January 2020

A Guide to Manage a Channel Partner Network Perfectly

A channel partner is generally a person or organization that partners with a manufacturer or producer to promote and sell their products, services, or technologies. Various organizations including distributors, retailers, vendors, consultants, system integrators, technology deployment consultancies, managed service providers (MSPs) and value-added resellers (VARs) come under the category of channel partners. To make it […]

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All You Need to Know About Channel Partnership Programs

A channel partner is usually a third-party business or individual that promotes and sells products, services or technologies for a manufacturer or service provider through a partnering bond. This is usually done through a co-branding relationship. For the growth of a company, channel partnerships prove to be a high impact strategy. Moreover, a good partnership […]

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A Guide to Keep Happy and Satisfied Customers

In today’s fiercely competitive business world, a dedicated customer retention program has become utmost important. A positive bond between a business and its customers can help in spreading word of mouth which is considered extremely valuable. So, how customer loyalty begins? Well, when every customer starts feeling that he or she is indispensable, that’s when […]

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