LoyaltyXpert

Author name: Hardik Oza

\"Loyalty Program

How Loyalty Programs Enhance Customer Engagement and Revenues?

As per a Harvard Business Review study, businesses that have robust loyalty program management increase their revenues two and a half times faster compared to their competitors. The same study also found that the companies generate a hundred to four hundred percent higher returns to their shareholders. Now the question comes “How do they do …

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Marketplace Loyalty Program

What Is a Marketplace Loyalty Program? What Are Its Advantages?

While a lot of businesses leverage their loyalty program platforms to reward and retain their customers, some use them to reward their partners and sellers apart from their customers. The concept is known as marketplace loyalty programs. As per a recent study, many successful companies are giving more focus to their marketplace loyalty programs. Another …

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\Boosting Lifecycle Marketing

How Loyalty Programs Can Help in Boosting Lifecycle Marketing?

Gone are the days when a majority of people were loyal to their favorite brands for a long time. Contemporary customers, however, switch brands more frequently due to the sheer number of choices and more attractive offerings and prices. Due to this, many businesses are finding it hard to retain their existing customers. With shortening …

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loyalty program management

7 Strategies to Reinforce Loyalty Program Management and Turn Customers into Loyal Fans

Many businesses say their biggest challenge is to improve their customer retention rate. As per one new data, the average business loses nearly 15 to 30 percent of its customers every year owing to a lack of customer loyalty. In some businesses, less than 20 percent of their customers make a second purchase. However, robust …

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upgrade loyalty platform

Planning To Upgrade Your Loyalty Platform? Here’re 10 Areas of Focus

A new platform can help improve brand perception, retain relevance, and offer accurate personalization to participants. As a business owner, board member, or administrator, you might have a basic idea about crucial aspects of technology migration. From registering and onboarding participants to delivering benefits, the new loyalty program solution introduces end-to-end changes. As a result, …

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Personalised loyalty program

How to Boost Sales & Retain Customers with Personalized Loyalty Programs?

Personalized loyalty programs are fast gaining traction in the corporate world. Tailoring their loyalty programs for different types and groups of customers, businesses can incentivize them to spend more and retain them for a long time. As per a Bain & Company study, an increase of just five percent in customer retention rate can enhance …

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LOYALTY PROGRAM

8 ways to leverage loyalty program data for offering a value proposition consumers

Is your business planning to introduce a loyalty program? Do you know how these initiatives help offer elevated customer experiences (CX)? Ever wonder why Costco, Amazon, Nike, and Apple focus on CX? The answer is simple. CX can help build loyalty via customer value. It lasts longer than loyalty built solely on coupons, discounts, or …

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\"Effective Channel Partner Loyalty program

The Characteristics and Benefits of an Effective Channel Partner Loyalty Program

Channel partners play a huge role in driving sales and generating revenue for a business. A well-incentivized partner can sell more products and remain loyal to the company over a longer time. To ensure that they stay motivated and get suitable rewards for their efforts, every business should create an effective channel partner loyalty program. …

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\"Customer loyalty program

10 Emerging Customer Loyalty Trends That Businesses Should Leverage In 2022

In the last few years, the tastes and preferences of customers have changed a lot. The contemporary customers are tech-savvy and spoilt for choice. For every customer, there are too many businesses competing for their attention, money, and loyalty. But, eventually, only a few succeed. In this context, it is crucial for businesses looking to …

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