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loyalty program

Loyalty Program Trends

Loyalty Programs Trends: Understanding Buyer Behavior Data

Can loyalty programs help in understanding buyer behavior? The answer to the question is a resounding “Yes!” By collating and analyzing generated through digital loyalty programs, more particularly B2B loyalty programs, B2C loyalty programs, and channel loyalty programs, businesses can understand the buying behavior of their customers. Apart from buying behavior, the data obtained by …

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digital incentive programs

6 Digital Incentive Programs that Work Like Magic for Laminate Businesses

From lumber mills to manufacturing facilities to distributors’ warehouses and retail stores, every plywood and laminate has to undergo a long journey before making its way into end-users houses. That’s why plywood and laminate manufacturers must create long-lasting relationships with channel partners so that their products not only add a welcoming feel and a sense …

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Loyalty Program

Power Your Business with Return on Relationship With Loyalty Program

If you’re an entrepreneur or a marketer, you obviously calculate the return on investment (ROI) for every business decision. But have you ever wondered about the returns you can get by building strong relationships with your customers and stakeholders? That’s where the concept of ‘Return on Relationship’ comes into play. The term was coined in …

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