customer retention tactics

How to Keep Shoppers Coming Back for More With Loyalty Programs

Complacency has no place in selling. Today’s shoppers are not only smart; they are fickle unless you keep them engaged and hooked with appropriate loyalty programs. It is a good idea to offer quality products at reasonable prices backed by excellent services but that alone will not work in today’s environment. You need a program […]

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A Marketer’s Guide to Achieving Customer Retention

Everyone in the customer services industry is familiar with the quote, ‘Make a customer, not a sale’ by Katherine Barchetti. The strong emphasis on customer retention is a common motto of most successful businesses that have stretched far and beyond to gain customers. But their game simply doesn’t end at customer acquisition. It takes continuous […]

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