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9 Types of Channel Incentive Program Work for IT Firms

Channel Loyalty Program / By

If you’re a technopreneur or a marketer in the booming IT industry, you know the importance of distribution channels and influencers in the sector. But did you know that indirect sales channels massively outweigh direct sales channels when it comes to revenue and growth? A study by Forrester revealed that indirect partner channels are accounting …

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loyalty programs can drive digital engagement significantly

5 Ways Loyalty Programs Can Drive Digital Engagement Significantly

Loyalty Business / By

The world has still not emerged out of the coronavirus pandemic. Thus, these days, customers prefer a virtual store instead of brick-and-mortar ones. Retailers are readily willing to make changes in their business structure for boosting much-needed sales. And, loyalty programs are helping them in driving brand affinity and repeat sales. An effective loyalty strategy …

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