Loyalty programs are strategic marketing actions to attract and retain loyal customers. Usually, the customers are offered some kind of rewards (discount, membership, rewards points, etc.) to make a repeat business with a particular brand. As brand loyalty customers are an asset for a business, marketers are emphasizing on adopting a loyalty program. However, companies …
How B2B Loyalty Programs can Redefine Value in COVID-19 Read More »
Brand loyalty is a pattern of consumer behavior where customers become committed to brands and make repeat purchases from the same firm. Loyal customers do not focus on the price factor. Loyalty programs will always have a place in the market. Customers wish to be recognized for the loyalty that they show towards a brand …
How can loyalty programs help brands reach out to customers and make a difference? Read More »
Today, one thing that is talked about all over the world most is none other than Coronavirus (COVID-19). This pandemic is creating a lot of serious implications for people’s health and healthcare services. Not only the health of the people but COVID-19 also badly affects the business sector and the economy of almost all the …
3 Ways to Maintain Loyalty Amid COVID-19 Shutdowns Read More »
The term loyalty itself means quality or state of being loyal or a feeling of strong support for someone or something. When it comes to Channel Loyalty, It can be understood as a process focused on transforming the relationship between a brand and its trade partners from a purely transactional one to a long-term, emotional …
How Channel Loyalty Program Can Master Your Business? A Quick Insight Read More »
A channel partner is generally a person or organization that partners with a manufacturer or producer to promote and sell their products, services, or technologies. Various organizations including distributors, retailers, vendors, consultants, system integrators, technology deployment consultancies, managed service providers (MSPs) and value-added resellers (VARs) come under the category of channel partners. To make it …
A Guide to Manage a Channel Partner Network Perfectly Read More »
A channel partner is usually a third-party business or individual that promotes and sells products, services or technologies for a manufacturer or service provider through a partnering bond. This is usually done through a co-branding relationship. For the growth of a company, channel partnerships prove to be a high impact strategy. Moreover, a good partnership …
All You Need to Know About Channel Partnership Programs Read More »
Are you looking for ways to keep customers active in your loyalty program? If yes, then it is important to reward your customers beyond discounts. A loyalty program should reward all things that add value not only to your business but also to the customers. Before looking at the ways to create value from a …
5 Effective Ways to Create Value from Loyalty Programs Read More »
In this hyper-competitive market, businesses should retain more customers to sustain business growth. If a company has a large user base of loyal customers, it can strongly compete in the market and boost revenue. Hence, they are finding ways to keep the customer attracted to their products and services. Rewarding customers is a good way …
Benefits of Implementing a Loyalty Program for Customers Read More »
As the market competition is increasing day by day just offering a quality product or services is not enough. More precisely, ordinary rewards are not making much difference to retain loyal customers for a business. Hence, companies are inventing new ways to retain more customers through loyalty programs. Have you noticed that when you present …
Here\’s How Personalization Can Boost Your Loyalty Program Read More »
Loyalty programs are offered by different retail stores, restaurant and hotel chains. These are very much in vogue today as it helps in building a good customer relations and also facilitates in retention of customers in a better way along with of course increasing the sales of the business manifolds. Such programs exhort the customers …
Best Practices For Launching A Loyalty Program (Demo) Read More »
