How Loyalty Programs Drive Retention and Upselling Strategies?
We have discussed the various ways loyalty programs enhance retention and upselling strategies.
customer retention
B2B Loyalty Programs: Boost Your Customer Retention and Growth
We discuss everything about B2B loyalty programs and how they are different from B2C loyalty programs. Read on to gain valuable insights.
6 Metrics to Measure the Success of your Loyalty Program
Almost every business slowed to crawl during the pandemic. The unprecedented economic event forced several companies to shut down forever. Some firms are coming back on track. Their operational capacity is not yet back to pre-coronavirus levels due to new regulations. Thus, this is the best time to finetune the business model. Close non-profitable venues, …
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Customer Retention or New Customer Acquisition in Loyalty Programs? Which is Better?
It is not easy to choose between new customer acquisition and customer retention strategies. What you are selling does influence which strategy to choose. For instance, if sellers sell durable refrigerators, the focus should be more on new customer acquisition because the same customer is not likely to buy again for a couple of years. …
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How to Measure and Improve Customer Retention for Businesses
How to Measure and Improve Customer Retention For Your Businesses
A Marketer’s Guide to Achieving Customer Retention
Everyone in the customer services industry is familiar with the quote, ‘Make a customer, not a sale’ by Katherine Barchetti. The strong emphasis on customer retention is a common motto of most successful businesses that have stretched far and beyond to gain customers. But their game simply doesn’t end at customer acquisition. It takes continuous …
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Why Small-Scale Business Needs To Focus On Customer Retention
Customer Retention is something that defines the value of your business. It is as important as customer acquisition. Improving customer retention helps in strengthening the reputation of your business. Also, it builds a sense of trust amongst the customers. Here\’s the proof, 84% of the people are likely to get influenced by the recommendations of …
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Why Customer Retention Should Be the Top Most Priority for Businesses
Customer Retention is crucial for every business regardless of their size. An increase in just 5% of loyal customer base can bring in 75% of more revenue but don’t know why most of the organizations don’t realize the importance of it and end up spending a large amount in customer acquisition. On an average, the …
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