LoyaltyXpert

Author name: Hardik Oza

Channel Loyalty Program: What Traditional Manufacturers Need to Do to Compete

Over the last few years, the competition in the traditional manufacturing space has become intense. Traditional manufacturers such as paint makers, PVC producers, as well as chemical and laminate manufacturers have started leveraging a wide range of marketing techniques to gain a competitive advantage and remain ahead of the curve. Channel loyalty, brand loyalty, and …

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Influence Purchase Decisions with B2B Influencer Loyalty Program

B2B influencers play a huge role in influencing B2B buying decisions. As per a report published in Forbes, about two-thirds of B2B marketers opine that B2B influencer marketing enhances brand exposure and tilts the buying process in their favor. However, just 19 percent of them implement the marketing tactic in their organizations. Like brand loyalty …

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\'Loyalty in Paint Industry

6 Reasons to Implement Channel Loyalty in Paint Industry

Manufacturing high-quality paints and coatings is half the battle. The other half is choosing the right distributors and resellers to get the products to market. For that, you need to run an effective channel loyalty program for your channel partners—your distributors and all types of resellers. By leveraging a well-designed channel partner loyalty program, you …

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How to run effective Influencer Loyalty Programs for Painters & Contractors

Would you be surprised to know that a majority of leading paint brands leverage well-designed influencer loyalty programs to attract and retain the loyalty of their influencers? You shouldn’t be. That’s because influencer loyalty campaigns are more strategic, cost-effective, targeted, and practicable than any other advertising and marketing strategies. Investing in influencer loyalty programs for …

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Reasons Paint Manufacturers Should Invest in the Influencer Loyalty Program

You may produce a multitude of high-quality paints in your factory and stock the most vibrant hues in your warehouse, but the lack of a strong influencer loyalty program can make it difficult to achieve the projected sales and revenue. If you are a manufacturer or a dealer of paint products you would want your …

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Channel Loyalty Program

8 Most Common Reasons for Failure of Channel Loyalty Programs

Winning your channel sales partners’ loyalty can be the key to your B2B business’s success. For that, you will have to invest in a sophisticated loyalty program software as well as introduce attractive and engaging B2B loyalty programs. But will that guarantee the success of your channel partner loyalty programs? Unfortunately, the answer is no. …

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Channel Loyalty program

7 Steps to Build an Efficient and Effective Channel Loyalty Program

Just imagine how awesome it would be if your channel sales partners exclusively sell your products or solutions. But sadly that isn’t the case. Apart from selling your offerings, they also deal with your competitors. So, how do you ensure that they remain loyal to you? By creating effective and excellent channel loyalty programs for …

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Channel Partner Loyalty Program

What is Channel Partner Loyalty Program? Why Are They Important for your brand?

The terms channel partner loyalty programs and B2B Customer loyalty programs aren’t new. Over the last few decades, businesses that dealt with trade partners, such as dealers, distributors, stockists, wholesalers, resellers, and anyone who assists them sell their products to end customers, devised innovative strategies to reward their loyalty and create enduring relationships with them. …

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Enhancing Customer Satisfaction

The Need to Focus On Enhancing Customer Satisfaction for Better Revenue

In today’s technologically advanced world, competition is fierce. Several new businesses are springing up with similar offerings. It’s completely the customer’s choice, what brand they like to choose. To become noticeable in the eyes of customers, businesses must understand customers’ requirements and what satisfies them more. The ability to meet customers’ expectations is critical to …

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