LoyaltyXpert

Author name: Team LoyaltyXpert

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How B2B Loyalty Programs Are Driving Growth in the Electronic Industry

B2B loyalty programs are made to attract and keep customers, especially distributors, dealers, retailers, vendors, gig workers, and vendors that work with B2B companies. These incentive schemes incorporate strategies to increase brand loyalty by providing recurring business clients with something extra. In the electronics sector, a well-crafted loyalty program increases brand loyalty, encourages repeat business, …

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Hotel Loyalty Programs - LoyaltyXpert

Mastering Hotel Loyalty Programs: Essential Guide for Hoteliers

The hotel industry is highly competitive. Going the extra mile by offering an attractive loyalty program can help hotels retain customers and acquire new ones. Loyalty programs offer reward points, perks, and more ensuring customers keep coming back to the hotel. They play an instrumental role in helping a hotel brand build a loyal customer …

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Birthday Loyalty

5 Ways to Make Customers Feel Special with Birthday Loyalty Surprises

Customers’ purchase decisions can be triggered by emotions, therefore, businesses must craft experiences that can invoke positive emotions to earn customer loyalty. There is no better masterstroke to earn lifetime loyalty from your customers than remembering and celebrating their birthdays. It is the most personalized way to build an emotional connection with your customers. So, …

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Loyalty Program Liability

Essential Tips to Manage Loyalty Program Liability

Loyalty programs have become a useful tool in today’s cutthroat corporate environment for boosting client engagement and fostering loyalty. Nevertheless, these initiatives can have a significant negative financial impact on businesses, showing up on the balance sheet as a “loyalty program liability“. An organization’s capacity to maintain its financial stability depends on its ability to …

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Point Breaking in Loyalty Programs

Point Breakage in Loyalty Programs: Why You Should Be Concerned

In today’s competitive world, loyalty programs are the proven marketing strategy for customer loyalty, customer retention, and growth of B2B businesses. It can be challenging for B2B companies to manage their loyalty programs effectively at times.  Do you know that 55% of consumers enrolled in customer loyalty programs use them infrequently? The reasons are ineffective …

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